A pizza place in a shopping center with declining sales due to ongoing road construction keeping diners away decided to promote sales by taking advantage of those motorists stuck in the delays. RoSal's, a pizzeria and hot dog restaurant in Plainfield just south of 135th Street, has seen sales slip since road construction began. The state's resurfacing project started about a week and a half ago. The construction crew still has about a week's worth of patching to finish, followed by another four or five days of work to put down the finished surface, according to village public works staff.
Rather than take the sales decline lying down the staff at RoSal's passed out free pizza samples and coupons to motorists sitting in the delays last Thursday and hopes to see a boost in business after the construction is completed. It's this kind of ingenuity and smart-thinking that this country needs and Naperville City Desk applauds RoSal's for leading the self-promotion charge. Next time the NCD staff takes a field trip we are definitely stopping by.
That's just good business. Smart folks
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